Industry Insights

Stay informed with expert insights on apparel sourcing, fashion manufacturing, supply chain strategies, market trends, and sustainable practices—curated to support fashion professionals, brand owners, and industry decision-makers.

Historical Analysis of Nike

Nike’s evolution as a fashion brand over the past several decades exemplifies the importance of innovation and adaptability in the industry. From the introduction of the iconic Nike Cortez in 1972 to groundbreaking technological advancements like Air Max and Flyknit, Nike has continuously responded to shifting consumer demands, technological advancements, and social movements. By staying ahead of trends and embracing bold marketing strategies, including the influential Colin Kaepernick campaign, Nike has cemented its place as a global leader in sportswear and fashion.

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