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Stay informed with expert insights on apparel sourcing, fashion manufacturing, supply chain strategies, market trends, and sustainable practices—curated to support fashion professionals, brand owners, and industry decision-makers.
In the dynamic world of fashion, companies must navigate various market systems to capture consumer loyalty and market share. This article explores the five primary types of competition in the fashion industry, providing valuable insights into the dynamics at play.
Social objectives in fashion brands are more than just good intentions—they are measurable targets that aim to benefit employees, customers, and society. As consumers demand more accountability, the rise of social enterprises in fashion highlights how business goals can align with social impact, creating ethical and sustainable brands.
Discover how aligning business goals with mission statements ensures accountability and growth for fashion brands like Eileen Fisher and Adidas. Learn the key elements of setting effective business goals.
Discover how aligning mission statements with business strategies ensures authenticity and effectiveness for fashion brands like Eileen Fisher and Adidas. Learn the key elements of successful alignment.
Understanding mission statements through the lens of leading fashion brands like Everlane, Nike, Stella McCartney, PrAna, and Kit and Ace. Learn how these brands use mission statements to guide their strategies and inspire change.
Explore the critical role of sourcing staff in fashion merchandising, from securing high-quality materials to navigating global negotiations, and learn how these professionals bring designers’ visions to life.