Case studies & buyer programs
Real garment programs I’ve managed from Bangladesh
On this page you’ll find real Bangladesh garment sourcing case studies based on full programmes I’ve managed across woven shirts, knit tops, denim, dresses, trousers and casual outerwear for international buyers. Past work includes programmes for ZARA, Pull & Bear, Zolla, Renner, American Holic, TOPTEN-10 and other European and Asian retailers. This page shows how I matched product, MOQ, price and the right factories in Bangladesh for each programme.
Program snapshot
Worked with buyers across USA, Europe, the UK, Japan, South Korea, the Middle East and other key markets.
Our core product range covers woven and knit apparel across tops and bottoms, including shirts, dresses, trousers, denim and outerwear, with extended support into related categories through our partner factories.
Current: Director – Merchandising & Marketing at Ethnotex (Bangladesh based)
Selected buyer programs from Bangladesh
A few examples from my merchandising work with Japanese, Korean and European retailers. These programs were produced through Bangladesh factories, where I handled development, costing and production follow-up.
Europe · Woven shirts, dresses, denim
ZARA & Pull & Bear – fast fashion programs from Bangladesh
As part of the merchandising teams at Basic Shirts Limited and Runway Fashion Private Limited I supported programs for ZARA and Pull & Bear in woven shirts, dresses and selected denim styles. My work covered sample follow-up, basic costing support and coordination with Bangladesh factories so that fabric, trims and lead-times matched fast fashion requirements.
Brands: ZARA, Pull & Bear.
Market: Europe ·
Products: Woven shirts, dresses, selected denim ·
Role: Merchandising at Basic Shirts Ltd & Runway Fashion Pvt. Ltd
Europe & Latin America · Woven & denim programs
Zolla, Renner & P&C – value fashion programs
At Runway Fashion Private Limited I worked as Merchandiser on woven and denim programs supplying retailers such as Zolla, Renner and P&C. I coordinated sampling, fabric and wash decisions with Bangladesh factories, prepared costings and followed up production to keep quality consistent while meeting each retailer’s target price and calendar.
Brands: Zolla, Renner, P&C ·
Market: Eastern Europe & Latin America ·
Products: Woven shirts, trousers, denim bottoms & jackets ·
Role: Merchandiser at Runway Fashion Pvt. Ltd
Japan & Korea · Casual woven collections
American Holic & TOPTEN-10 – Asian market programs
As Merchandiser at Basic Shirts Limited I helped manage programs for American Holic, TOPTEN-10 and other Asian retailers. These collections focused on woven shirts, dresses and casual bottoms. I supported development, pricing and order follow-up, aligning styling and fabrics with each retailer’s price point while matching Bangladesh factories that could deliver stable quality.
Brands: American Holic, TOPTEN-10 and other Asian retailers ·
Market: Japan & Korea ·
Products: Woven shirts, dresses, casual bottoms.
Role: Merchandiser at Basic Shirts Limited
Discuss similar Asian market programs out of Bangladesh →Contact
How I plan MOQ, pricing and factories for each buyer
Every buyer has a different starting point – some come with 50 pcs per colour, others with 3,000+ pcs and a full seasonal range. My job is to turn that into a realistic plan from Bangladesh: confirm the right product category, put your order into a quantity tier, then match fabric, factory and FOB so both you and the factory can work safely.
Step 1 – Understand your product & quantity
- Clarify your product: woven shirts, trousers, denim, dresses or other categories
- Confirm quantity per color, number of colors and total quantity
- Place the order into a realistic tier – for example 50–300 pcs, 300–600 pcs, 600–1,200 pcs, 1,200–3,000 pcs or 3,000+ pcs per color
- Check how flexible you are to increase quantity if a better price is possible
Step 2 – Match factories, fabrics and development level
- Decide if we use ready/stock fabric, carry-over quality or full new development
- Match styles to the right Bangladesh factories based on category, capacity and compliance
- Balance wash, print and embellishment complexity with your MOQ and lead-time
- Protect both sides: buyers get the right product; factories get styles they can actually execute
Step 3 – Align price, risk and timeline
- Explain clearly how MOQ and fabric choice affect FOB price
- Set up a realistic sampling and approval calendar (fit, fabric, trims, lab dips, PP, TOP)
- Show where the main risks are – price pressure, fabric lead-time, capacity – and how to manage them
- Only confirm programs where both buyer and factory see a sustainable business case
Brands I’ve supported as part of merchandising teams
During my time at Basic Shirts Limited and Runway Fashion Private Limited I have supported programs for buyers such as ZARA, Pull & Bear, P&C, Renner, Zolla, American Holic, TOPTEN-10, Deeluxe, Review and Sixt through Bangladesh-based production.
Ready to map your next program from Bangladesh?
Whether you have tech packs, a rough idea or only a target price, I can help you turn that into a realistic sourcing plan from Bangladesh. We can review product category, MOQ by color, fabric options, suitable factories and an honest FOB range so you know what is possible before committing.
I reply personally. If I’m not the right fit for your product, I’ll still try to point you towards better options in Bangladesh where possible.