In 2022, I had the opportunity to meet with the category management team at PUBLIK while representing Basic Shirts Limited. It was a truly memorable experience connecting with passionate and dedicated professionals in the apparel industry. The meeting was a testament to the importance of collaboration and building meaningful relationships. I look forward to the potential of working together in the future, and this picture serves as a reminder of that inspiring encounter.


Men’s Fashion Through Her Eye
Understanding women’s psychology can significantly elevate men’s fashion. In the article “Unveiling the Female Perspective: Psychological Insights into Men’s Fashion,”…
Exploring Market Systems in the Fashion Industry
In the dynamic world of fashion, companies must navigate various market systems to capture consumer loyalty and market share. This…
The Role of Social Objectives in Fashion Brands: Aligning Business with Social Impact
Social objectives in fashion brands are more than just good intentions—they are measurable targets that aim to benefit employees, customers,…